Ke Cui | Business Management and Accounting | Best Researcher Award

Dr. Ke Cui | Business Management and Accounting | Best Researcher Award

Student | Liaoning University | China

Dr. Ke Cui is a rising scholar in the field of economics with a multidisciplinary academic background combining management and economic theory. With a strong foundation in accounting and advanced research in national and regional economic systems, she has developed a unique analytical approach to socioeconomic development, industrial transformation, and policy reform. Her academic journey reflects a consistent commitment to combining empirical research with policy-oriented thinking, particularly focusing on Northeast China’s industrial revitalization and rural development.

Professional Profile

Scopus

Education

Dr. Cui obtained her Bachelor’s degree in Accounting from Northeast Forestry University, She later pursued a Master’s degree in National Economics at Liaoning University, where she further deepened her understanding of macroeconomic policy and regional development. Throughout her academic career, she has demonstrated outstanding leadership and academic excellence, receiving scholarships and engaging actively in student governance.

Experience

Dr. Cui has held several influential student leadership roles, including serving as the Youth League Secretary at both Northeast Forestry University and Liaoning University. She also contributed to the university choir as the lead piano accompanist, demonstrating versatility beyond academia. Professionally, she interned at JD.com’s Government and Enterprise Division, where she gained firsthand experience in market operations, organizational strategy, and e-commerce economics, which further solidified her interest in practical economic applications and policy implementation.

Research Interests

Dr. Cui’s research focuses on regional economic revitalization, agricultural modernization, and industrial upgrading, with a special emphasis on “new quality productive forces” in Northeast China. Her scholarly work investigates the transformation of traditional industries and the integration of digital technologies into regional economic models. Additionally, she has conducted in-depth studies on the social dynamics of student-parent relationships, rural development mechanisms, and urban-rural integration strategies, reflecting her comprehensive and interdisciplinary research approach.

Honors

Dr. Cui’s academic excellence has been recognized through numerous awards. She received the University-Level First-Class Scholarship at Liaoning University, as well as the Third-Class Scholarship at Northeast Forestry University. Her leadership and civic involvement earned her titles such as “Model Youth League Leader,” “Outstanding Student Cadre,” and “Outstanding Volunteer” (First Prize). She also holds several professional qualifications, including the ITPT E-commerce Specialist Certificate, the Fund Practitioner License, and the Banking Professional Qualification Certificate, which complement her academic expertise with practical competencies.

Top Noted Publication

Title: Information barrier, audit quality, and organizational resilience
Index: Finance Research Letters
Year of Publication: 2025

Conclusion

Dr. Ke Cui exemplifies a new generation of interdisciplinary economists dedicated to regional development and policy innovation. Her academic journey, enriched by leadership, research, and applied fieldwork, positions her as a promising scholar in economic transformation and modernization strategies. Her published work and contributions to government-backed research projects underscore her ability to integrate theoretical knowledge with real-world solutions. Dr. Cui continues to pursue impactful academic and policy-driven research with the potential to shape regional economic reform and sustainable development.

Ganesh Niraula | Organizational Behavior | Best Researcher Award |

Mr. Ganesh Niraula | Organizational Behavior | Best Researcher Award 

Mr. Ganesh Niraula | Organizational Behavior – Assistant professor at Patan Muultiple Campus, Tribhuwan University, Nepal

Mr. Ganesh Niraula is an experienced academician and management professional associated with Tribhuvan University, Nepal. With over two decades of teaching and research experience in the field of business and management, he has contributed significantly to higher education through his roles in academic instruction, research, and institutional development. His core interests lie in organizational behavior, human resource development, and public sector management. Currently, he is serving as a Lecturer at Patan Multiple Campus, a constituent campus under Tribhuvan University.

Professional Profile

Scopus | Orcid | Google scholar

🎓 Education

Mr. Niraula holds a Master of Philosophy (M.Phil.) in Management from Tribhuvan University, where his research focused on human resource development and employee engagement in the Nepalese banking sector. He also completed his Master’s degree in Management from the same university. His academic journey reflects a strong foundation in research-based higher education and a consistent pursuit of knowledge enhancement in management sciences.

💼 Experience

Beginning his academic career as a part-time faculty member, Mr. Niraula has steadily advanced to the role of a lecturer through merit-based appointments within Tribhuvan University. He has served at Thakur Ram Campus in Birgunj before joining Patan Multiple Campus, where he currently teaches in the Faculty of Management. In addition to his teaching duties, he has actively participated in faculty training programs and curriculum workshops, contributing to the academic development of the university system.

🔬 Research Interests

Mr. Niraula’s research interests are centered on human resource development, employee engagement, organizational motivation, and the impact of public policy on business practices. His studies often employ empirical methods and case-based analyses to explore workplace efficiency, training outcomes, and the role of communication in organizational settings. He has also investigated the effects of government interventions on capital markets and academic institutions during critical events such as the COVID-19 pandemic.

🏆 Honors

Throughout his academic career, Mr. Niraula has earned recognition for his dedication to teaching and research excellence. He has participated in multiple training programs organized by Tribhuvan University and the University Grants Commission (UGC), highlighting his commitment to academic improvement. His consistent progression within university ranks and publication record are indicative of his professional merit and scholarly impact.

📚 Top Noted Publications

1. Title: Effects of Government’s Policy in Stock Price: A Case of NEPSE
Citations: 8
Year of Publication: 2022

2. Title: Human Resource Development and Employee Engagement in Nepalese Commercial Banks
Citations: 7
Year of Publication: 2022

3. Title: Human Resource Development: A Case Study of Kathmandu Metropolitan City
Citations: 3
Year of Publication: 2024

4. Title: Communication in Business Organizations
Citations: 3
Year of Publication: 2012

5. Title: The Role of Perceived Organizational Support Between Training and Development Practices and Employee Engagement in Nepalese Commercial Banks
Citations: 1
Year of Publication: 2025

6. Title: Linking Human Resource Development Practices and Organizational Commitment: Evidence from Nepalese Commercial Banks
Citations: 1
Year of Publication: 2024

Author Metrics

  • Total Publications: 6

  • Total Citations: 23

  • H-Index: 3 (based on provided citation counts)

Conclusion

Mr. Ganesh Niraula embodies the qualities of a committed educator, thoughtful researcher, and academic contributor. His long-standing service at Tribhuvan University and ongoing efforts in research and teaching make him a valuable asset to the academic community. With a strong foundation in management education and a record of impactful publications, he is well-positioned to further contribute to knowledge creation, academic leadership, and professional development in the field of management.

Dr. Smriti Mathur | Consumer Behavior | Best Researcher Award |

Dr. Smriti Mathur | Consumer Behavior | Best Researcher Award

Assistant Professor at Christ University, India.

Dr. Smriti Mathur is an accomplished academic and researcher, currently serving as an Assistant Professor of Marketing at Christ University, Delhi NCR Campus, Ghaziabad. With over 9 years of progressive experience in teaching, research, and academic administration, she brings a dynamic perspective to the field of marketing. Her work bridges traditional marketing practices with modern innovations, including digital transformation, neuromarketing, and consumer psychology. She is highly recognized for her contributions to green marketing, AI-driven consumer insights, and student-centric research initiatives.

Professional Profile

Scopus

Orcid

Google Scholar

🎓 Education 

Dr. Mathur earned her Ph.D. in Commerce (Marketing) from the University of Lucknow in 2019, with a dissertation focusing on consumer and marketer perspectives toward green marketing in the cosmetic industry. She qualified for UGC-NET in Commerce in 2014. Her academic journey includes a Master’s in Commerce (Applied Economics) and a Bachelor’s in Commerce (Hons.), both from the University of Lucknow. She also holds a strong academic background from school, having secured high scores in 10th and 12th grades from Lucknow Public School.

💼 Experience 

Dr. Mathur has held faculty positions at prestigious institutions including Christ University, IMS Ghaziabad, Amity University Madhya Pradesh, Babu Banarasi Das University, and University of Lucknow. She has taught a diverse range of courses such as Digital Marketing, Consumer Behaviour, Marketing Management, Neuro Marketing, and International Business. She has also played key academic administrative roles—serving as faculty coordinator, fest organizer, research mentor, and quality assurance lead (NAAC and AACSB standards). Her academic leadership is well complemented by her engagement in organizing national and international events, FDPs, and workshops.

🔬 Research Interests

Dr. Mathur’s research primarily revolves around Consumer Behavior, Digital and Green Marketing, Educational Technologies, Artificial Intelligence in Marketing, and Sustainability Communication. She employs advanced analytical techniques, such as Structural Equation Modeling (SEM) and Artificial Neural Networks (ANN), in her investigations. Her interdisciplinary interests also span user-generated content, online learning behavior, augmented and virtual reality, and the integration of ChatGPT and AI tools in communication and education.

🏆 Honors & Awards

Dr. Mathur has received multiple accolades, including the Research Excellence Award and Innovation Award at Christ University (2023–24). She has also been honored with Best Research Paper Awards for her impactful studies on the COVID-19 impact on tourism and service marketing in education. These recognitions reflect her commitment to excellence and her significant contributions to the academic community.

Top Noted Publications:

Title: Examining the role of receptivity to green communication, altruism and openness to change on young consumers’ intention to purchase green apparel: A multi-analytical approach
Authors: A. Tewari, S. Mathur, S. Srivastava, D. Gangwar
Citations: 139
Journal/Index: Journal of Retailing and Consumer Services
Year: 2022

Title: Educational Practices during the COVID-19 Viral Outbreak: International Perspectives
Authors: I. Sahin, M. Shelley
Citations: 87
Journal/Index: International Society for Technology, Education, and Science
Year: 2020

Title: Modeling the factors affecting online purchase intention: the mediating effect of consumer’s attitude towards user-generated content
Authors: S. Mathur, A. Tewari, A. Singh
Citations: 82
Journal/Index: Journal of Marketing Communications
Year: 2022

Title: Continuous epidural infusion vs programmed intermittent epidural bolus for labour analgesia: a prospective, controlled, before-and-after cohort study of labour outcomes
Authors: A. Bullingham, S. Liang, E. Edmonds, S. Mathur, S. Sharma
Citations: 60
Journal/Index: British Journal of Anaesthesia
Year: 2018

Conclusion:

With a rich blend of academic insight, practical teaching experience, and impactful research, Dr. Smriti Mathur stands out as a leading scholar in contemporary marketing and consumer behavior. Her contributions to green and digital marketing, innovative teaching methodologies, and academic leadership make her a deserving candidate for prestigious research awards and recognitions. She continues to inspire students and peers alike with her dedication, interdisciplinary approach, and pursuit of academic excellence.